Dec 29, 2024

2010-2011 Undergraduate Catalog

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2010-2011 Undergraduate Catalog [ARCHIVED CATALOG]

Business Administration (B.A. Degree)

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A major in Business consists of 51 hours and requires a minor.

Liberal Arts Core (44 hours)

(see Liberal Arts Core for all Bachelor Degrees)

Must include:

ECON 211 - Principles of Microeconomics (3 hours)
MATH 111 - College Algebra (3 hours)

Business Administration Core (33 hours)

BUSI 211 - Principles of Accounting I (3 hours)
BUSI 212 - Principles of Accounting II (3 hours)
BUSI 304 - Business Communication (3 hours)
BUSI 305 - Business Finance (3 hours)
BUSI 313 - Principles of Marketing (3 hours)
BUSI 317 - Principles of Management (3 hours)
BUSI 336 - Legal Environment of Business (3 hours)
BUSI 481 - Business Ethics (3 hours)
BUSI 485 - Business Policy (3 hours)
ECON 212 - Principles of Macroeconomics (3 hours)
ECON 224 - Business and Economics Statistics (3 hours)

Emphasis (18 hours)

Select one of the following emphases: Management or Marketing:

Emphasis in Management

BUSI 411 - Human Resource Management (3 hours)
BUSI 461 - Organizational Behavior and Leadership (3 hours)
BUSI 478 - Organizational Theory and Design (3 hours) or
BUSI 482 - Organizational Change and Development (3 hours)
Three Management Electives

Management Electives are selected from the following:

BUSI 314 - Information Systems Concepts (3 hours)
BUSI 318 - Production and Operations Management (3 hours)
BUSI 345 - Introduction to Management Science (3 hours)
BUSI 409 - Cost Accounting (3 hours)
BUSI 455 - International Business (3 hours)
BUSI 474 - Labor Relations (3 hours)
BUSI 475 - Small Business Management (3 hours)
BUSI 490 - Business Internships (3 hours) or
BUSI 357 - Studies in Free Enterprise (1 -3 hours)
ECON 452 - Managerial Economics (3 hours)

Emphasis in Marketing

BUSI 404 - Consumer Behavior (3 hours)
BUSI 431 - Market Research (3 hours)
BUSI 452 - Marketing Management (3 hours)
Three Marketing Electives

Marketing Electives are selected from the following:

BUSI 328 - International Marketing (3 hours)
BUSI 332 - Personal Selling and Sales Management (3 hours)
BUSI 352 - Advertising (3 hours)
BUSI 419 - Nonprofit Marketing (3 hours)
BUSI 421 - Retailing (3 hours)
BUSI 490 - Business Internships (3 hours) or
BUSI 357 - Studies in Free Enterprise (1 -3 hours)

Note:

Students must also meet the Residency Requirements described in this catalog.

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