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Charleston Southern University    
 
    
 
  Sep 20, 2017
 
2017-2018 Undergraduate Catalog
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ART 318 - Advertising Design


(3 hours) Prerequisites: ART 216, ART 221 and ART 316. The application of design elements and principles toward effective communication. Color and composition theories will be addressed, applying a variety of software. Technical considerations associated with various media will be introduced, and the design process will be strongly reinforced.



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