Marketing

Minor Studies (9 hours)

• MRKT 310 - Principles of Marketing (3 hours)
• MRKT 320 - Consumer Behavior (3 hours)

•  

• MRKT 360 - Advertising (3 hours)

• or

• MRKT 410 - Market Research (3 hours)

Minor Electives (Choose 9 hours from)

• MRKT 330 - Personal Selling and Sales Management (3 hours)
• MRKT 340 - Retailing (3 hours)
• MRKT 350 - International Marketing (3 hours)
• MRKT 360 - Advertising (3 hours)
• MRKT 410 - Market Research (3 hours)
• MRKT 420 - Nonprofit Marketing (3 hours)
• MRKT 450 - Marketing Management (3 hours)
• May choose one of the following courses:
• BUSI 363 - Entrepreneurial Action (3 hours)
• BUSI 473 - Senior Project in Business (3 hours)

Note:

All students must have at least 125 hours to graduate. Students who took MATH 099 or ENGL 099 will need at least 129 hours to graduate. Full Bridge students will need at least 133 hours. Students must meet the Residency Requirements  described in this catalog.