May 11, 2025  
2017-2018 Undergraduate Catalog 
    
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2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

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MRKT 450 - Marketing Management

(3 hours) Prerequisites: Admission to the School of Business, MRKT 310 and MGMT 310 (grades of “C” or better). Application of marketing principles in the investigation and solution of marketing problems. Analysis of case situations and advanced marketing issues. This course cannot be challenged.


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