MSOM 607 - Managerial Innovation Strategies

(3 hours) This course will examine the innovative linkages, collaboration and partnership building systems and techniques that impact the management of any new and emerging business. A concentration on the use of social websites that contribute to these innovative strategies will be considered an essential part of this course. An examination of the collection of ideas that not only influence change but enables the development of partnerships and collaborative elements that enhance customer service, product development and/or enhance measurable innovative outcomes for all businesses.